Without content, our person-to-person communication lacks a crucial element. However, before this content can reach our conversation partners, the way we present ourselves, our body language, and our personal demeanor fundamentally determine the extent to which recipients are receptive and open to communication—and whether information can be processed at all.

Even the best wording is of little help if the nature of our communication and the impression we make fail to reach the person behind the role of the recipient or weaken our message.

Furthermore, how we are remembered as individuals in both our professional and personal lives—based on the impression we leave—has a concrete impact on openness and acceptance in subsequent communication.
The way we impact conversation partners and our ability to engage them is thus fundamentally pivotal to the quality of our professional interactions. In this seminar, we will focus on this impact to shape it in a way that is conscious and congruent with our own personality and professional expertise.

With a focus on practical application, participants will learn:

• the elements of body language and personal impact from their origin to their progression, as well as how to perceive their own communication and impact in order to develop them in alignment with set goals and target audiences
• to recognize and assess the impact of nonverbal messages and silent cues, as well as to address the importance of the interplay between nonverbal, paraverbal, and verbal communication for a consistent impact without mixed signals
• to discover and strengthen their own self-efficacy and self-confidence in applying their personal impact in professional situations, and to put this into practice through hands-on exercises in order to derive actionable steps for transferring these skills into their own professional practice
• Incorporate individual communication strategies into an approach that fosters active learning and communication as researchers with their audience
• to communicate expertise, content, and personality convincingly in presentations and lectures, as well as to test nonverbal presentation techniques to reach participants and win them over to projects

The second part of the seminar, held as an online event, addresses key content, practical experience, and participants’ implementation questions to improve the transfer of these insights into everyday professional life.

Take advantage of this seminar to strengthen your personal impact in professional communication and to make your interactions with conversation partners more meaningful.